KDASS | Knowledge Driven Actionable Services & Solutions


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Think-Tank

Aakriti Sharma

Research Director: Qualitative

KDASS Research Private Limited | May, 2013 – Present Day

She designs & supervises research methodology for every project at KDASS. She also manages research fieldwork done by the team & takes care of training the team in research methodologies on every project depending on unique project requirements. Works extensively on all the qualitative research & trends projects.

Consumer Insights Specialist

Consultant | June, 2008 – May, 2013

Worked with major corporations on their consumer insights projects in various domains over the years. Expert consulting projects handled along the following domains:

  1. Agriculture
  2. Automotive
  3. Baby Care
  4. Banking & Money Transfer
  5. Cosmetics
  6. Dairy Products
  7. Finance
  8. Health Care
  9. Home Appliances
  10. Kitchen Products
  11. Medical
  12. Media & Entertainment
  13. Pharmaceutical
  14. Retail
  15. Smartphone
  16. Smartphone Applications
  17. Telecommunications

Project Manager

State Aids Control Society, Chandigarh | June, 2004 – May, 2008

Studied extensively in developing consumer insights about health & hygiene factors for the female sex workers in the area. Worked as adult education expert in the community to raise awareness about AIDS, its causalities & preventive measures.

 

 

Vikas Vashisht

Double Gold Medalist in M.Sc Anthropology (Hons. School) A keen observer of social behaviors with a deep understanding of market & societal dynamics. With experience in marketing & product development, possesses a unique ability to convert insights into actionable opportunities.